A company’s strategy concernsmanagement’s action plan for competing in a manner that will please customers, produce a competitive edge over rivals, and generate profits big enough to satisfy stockholders.the specific actions a company plans to take to implement and execute the business model that its board of directors has approved for outcompeting rivals and making the company profitable.the long-term direction that management believes the company should pursue and the actions and business approaches that management intends to employ in conducting operations, keeping the prices of its products attractively low, and making sure the company is profitable.management’s action plan for running the business and conducting operations–its commitment to pursue a particular set of actions in growing the business, attracting and pleasing customers, competing successfully, operating various parts of the business, and improving the company’s financial and market performance.management’s commitment to pursue a particular set of actions in running the business cost efficiently, offering buyers a more appealing product than rivals, and boosting revenues and profitability.

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