Brand Extension Assignment: Choose a product (**Facebook opening a marketing academy**) write a 5 page paper discussing how you would create a brand extension of that product. Get custom essay samples and course-specific study resources via course hero homework for you service – Include your rationale for the brand extension.
Areas to include:
Brand (to include a brief background)
Extension idea
Ration/justification or need for the new idea relate the idea back to the companies mission statement
Target market
Marketing/launch strategy (to include pricing and channel strategy)
Ethical considerations
