BEX 206 Driving change and developing organisations Semester 2, 2020
Case Study Report and
Oral Presentation Instructions
INDIVIDUAL ASSIGNMENT TASK:
Choose one of the following Australian business organisations which has recently been experiencing significant change (refer page 5 for sources to help make this choice):
• Myer; OR
• QANTAS; OR
• RioTinto; OR
• Virgin Airlines; OR
• Target
Produce a case study report about your chosen organisation in which you use relevant change management theory and concepts, empirical research literature plus non-academic business resources to:
1. Provide a descriptive profile of the organisation;
2. Describe and critically analyse (using change management theory and concepts):
a. the organisation’s environment framework;
b. the organisation’s key internal and external drivers of change;
c. three or more change interventions (being) implemented: the strategies and change processes adopted, resistance encountered and results envisaged and/or achieved;
3. Make specific recommendations for ongoing change management within the organisation
Taking on the role of an OD external consultant, deliver and oral presentation with the aid of a management consultant style slide deck to key organisations stakeholders (the BEX206 class):
• Present your external analysis and diagnosis of the current situation;
• Provide recommendations of a change management plan (ensure your plan is based on change management theory and concepts);
It is not compulsory to submit or to pass either the Progress Report or Final Report. However, in order to pass this unit, students must achieve a final score of at least 50 out of the total 100 assessment marks available to them. Any student who chooses not to submit either report will forfeit those marks. Any student who chooses not to submit both reports will not have their exam score amortised into a final result for the unit. Therefore all students are strongly advised to submit both reports, completed to the best of their ability.
FINAL REPORT (1,000-1,500 words, 40 possible marks)
This is an academic report and must therefore adopt an analytical and critical perspective. You need to research your organisation thoroughly, demonstrate a sound grasp of the literature on organisational change, and draw from a wide range of theoretical frameworks and concepts to inform and underpin your analysis. This critical analysis then flows on to the specific recommendations you make.
Requirements: Structure
Title Page new page, Roman numeral page number i, but page number invisible
Table of Contents new page, Roman numeral page number ii
List of Illustrations new page, if your report includes any diagrams, figures or illustrations
Executive Homework help – Summary new page, approx 250 words, NOT included in 1,500 word count
Background new page, approx 100 words, Arabic numeral page number 1
Introduction new page, approx 100 words, Arabic numeral page number 2
Body new page, appropriate headings & sub-headings, approx 750-1000 words
Conclusion new page, approx 100 words
Recommendations on new page, approx 200 words
References new page, all sources in the one section, minimum of 6 academic sources
REQUIREMENTS: Formatting
• Font: Size 12 Times New Roman, Calibri or Arial
• Line spacing: 1.5, no indentation, but one extra line spacing between paragraphs
• Margins of 2.54 cm
• Headings and sub-headings
• Alphanumeric or decimal outline/numbering system up to three levels for sections
• Page numbers: Roman numbering and Arabic numbering used appropriately
• Header and/or footer: student name, ID number, unit code and assessment task name
REFERENCES: Academic (Scholarly) Sources:
You must reference a minimum of six (6) academic/scholarly sources, ten (10) if you are seeking to achieve a HD for your Final Report. These can include academic journal articles or chapters from academic books (including your textbook). Most or all of these academic sources will be used for the theoretical and conceptual aspects of your report.
You are expected to explore the literature on organizational development, organisation change and change management, and to draw ideas from a wide range of sources. To commence your research, I have places some quality articles on brightspace.
REFERENCES: Non-Academic Sources:
The following are some sources containing relevant information about the some of the organisations listed. These are provided to help you choose your organisation and make a start on the assignment:
Allam, L. (2020, August 28). Calls for high-level “personnel changes” at Rio Tinto after Juukan Gorge destruction. The Guardian. https://www.theguardian.com/business/2020/aug/28/calls-for-high-level-personnel-changes-at-rio-tinto-after-juukan-gorge-destruction
Butler, B. (2020, July 1). Target to close up to 75 stores across Australia, costing more than one thousand jobs. The Guardian. https://www.theguardian.com/business/2020/may/22/target-to-close-up-to-75-stores-across-australia-costing-more-than-one-thousand-jobs
Jacks, T. (2019: 2024 – Online Assignment Homework Writing Help Service By Expert Research Writers, November 21). Tram strikes set to restart next Thursday as union pushes 6% pay claim. The Age. https://www.theage.com.au/national/victoria/tram-strikes-set-to-restart-next-thursday-as-union-pushes-6-percent-pay-claim-2019: 2024 – Online Assignment Homework Writing Help Service By Expert Research Writers1121-p53crf.html
Janda, M. (2020, August 5). Virgin Australia to slash 3,000 jobs for slimmed post-coronavirus airline, Tiger brand dumped. ABC News. https://www.abc.net.au/news/2020-08-05/virgin-australia-airline-to-slim-down-post-coronavirus/12525186
Much or all of the practical information in relation to your selected organisation, required to complete this assignment, will be obtained from non-academic (sometimes identified as professional or industry) sources. This is often the only way to discover up-to-date information about a business or organisation. Non- academic sources must be included in your References list, but are NOT counted as part of your academic/scholarly sources. Other helpful sources of information include:
• Organisation web sites:
o Annual Reports
o Annual Reviews
o Media Releases
• Media websites, including:
o The Age (subscribers only)
o The Australian
o The Australian Financial Review (AFR)
o The ABC
o Business Review Weekly (BRW)
FINAL REPORT RUBRIC
Assessment criteria Performance Indicators used to determine scores
No meaningful attempt Fail Pass Credit Distinction High distinction
Formatting, presentation and submission
(max 3 marks) • Few formatting instructions followed
• Poor standard of presentation
• Many submission instructions not followed
(0 points) • Many formatting instructions not followed
• Careless standard of presentation
• Several submission instructions not followed
(0.75 points) • The majority of formatting instructions followed
• Satisfactory standard of presentation
• Most submission instructions followed
(1.5 points) • The majority of formatting instructions followed
• Good standard of presentation
• Most submission instructions followed
(1.8 points) • Almost all formatting instructions followed
• Very good standard of presentation
• Almost all submission instructions followed
(2.1 points) • All formatting instructions followed
• Outstanding and professional standard of presentation
• All submission instructions followed
(2.4-3.0 points)
Body:
Description of task, organisation, change event
(max. 10 marks) • Scant information provided
• Information provided does not relate to the task
(0 points) • Information provided is incomplete
• Some information provided relates to the task
• Some attempt made to include relative descriptions
• Descriptions are incomplete, cursory or superficial
(2.5 points) • Information provided is mostly complete but cursory
• Some information provided relates to the task
• A satisfactory attempt made to provide a complete description
• Description is frequently uneven or unbalanced
(5.0 points) • Information provided is complete but cursory
• Most information provided relates to the task
• A good attempt made to provide a complete description
• Description is sometimes uneven or unbalanced
(6.0 points) • Information shows depth in most sections
• Information covers the breadth of the task
• Descriptions are relevant, complete, even and balanced in most sections
(7.0 points) • Information provided is extremely comprehensive
• Information clearly covers the breadth and depth of the task
• Descriptions are relevant, complete, even and balanced in all sections
(8.0-10.0 points)
Body:
critical analysis and interpretation, change management theory and concepts
(max. 10 marks) • Scant information provided in relation to the task
• No attempt made to provide any critical analysis or interpretation
• Application of little or no change management theory or concepts
(0 points) • Some attempt made to include an objective critical analysis or interpretation in some areas
• Critical analysis and interpretation relate to the task but is incomplete, cursory or superficial
• Inadequate application of change management theory and concepts
(2.5 points) • A satisfactory attempt made to provide an objective critical analysis and interpretation
• Critical analysis and interpretation are sometimes incomplete, unrelated to the task, uneven, or unbalanced
• Satisfactory application of change management theory and concepts
(5.0 points) • A good attempt made to provide an objective critical analysis and interpretation
• Critical analysis and interpretation are complete, relate to the task but are uneven, or unbalanced
• Good application of change management theory and concepts
(6.0 points) • A very good attempt made to provide objective critical analysis and interpretation
• Critical analysis and interpretation are relevant, cover the breadth of the task, reasonably balanced and show depth in some sections
• Good application of change management theory and concepts
(7.0 points) • An outstanding, balanced and objective critical analysis provided
• Critical analysis is extremely comprehensive and covers the breadth and depth of the task
• Excellent applications of change management theory and concepts
• Evidence of deep knowledge and strong insight
(8.0-10.0 points)
Other Sections: Executive Homework help – Summary, Background, Introduction, Conclusion, Recommendations • Executive Homework help – Summary, Background, Introduction or Conclusion are inappropriate or missing
• Recommendations missing or • Executive Homework help – Summary provided, but is not a summary of the entire report
• Background, Introduction and Conclusion are cursory
• Recommendations • Executive Homework help – Summary provided which covers most key points
• Background, Introduction and Conclusion are clear and acceptable.
• Recommendations included but show a loose • Good Executive Homework help – Summary
• Background, Introduction and Conclusion cover the key points quite well
• and are clear and relevant • Very good Executive Homework help – Summary
• Background, Introduction and Conclusion cover the key points very well
• and are clear and relevant • Outstanding Executive Homework help – Summary
• Background, Introduction and Conclusion are clear, comprehensive and insightful
• Recommendations
Other Sections: (cont’d)
Executive Homework help – Summary, Background, Introduction, Conclusion, Recommendations
(max.8 marks) • unrelated to analysis
• Headings not provided and/or inappropriate
• No evidence of any attempt to comply with indicative word counts
(0 points) • included but are shallow and not well related to analysis
• Some headings and sub-headings not provided and/or inappropriate
• Most sections do not comply with indicative word counts
(2.0 points) • relationship to analysis or little depth of thought
• Headings and sub- headings are reasonable
• Some sections too long or too short in relation to indicative word counts
(4.0 points) • Recommendations are quite good and mostly flow from analysis
• Headings and sub- headings are instructive
• Sections generally comply with indicative word counts
(4.8 points) • Recommendations are very good and flow from analysis
• Headings and sub- headings are instructive
• Sections generally comply with indicative word counts
(5.6 points) • are sophisticated, well-considered and flow directly from analysis
• Headings and sub- headings are instructive
• All sections comply with indicative word counts
(6.4-8.0 points)
Communicate information accurately (spelling and syntax)
(max. 3 marks) • Extensive spelling and/or grammatical errors.
• Paraphrasing closely resembles a quote
• Too much material is quoted and/or and presented incorrectly
(0 points) • Many spelling and/or grammatical errors
• Paraphrasing uses too many of the authors’ own words
• Too much quoted material provided, and some presented incorrectly
(0.75 points) • Many spelling and/or grammatical errors
• Paraphrasing correctly portrays another’s ideas in student’s own words
• Too much quoted material used, but presented correctly
(1.5 points) • Several spelling and/or grammatical errors
• Paraphrasing correctly portrays ideas in student’s own words.
• Fewer quotations could be used, but presented correctly
(1.8 points) • One or two spelling and/or grammatical errors
• Good paraphrasing correctly portrays ideas in student’s own words
• Quotations used sparingly and presented correctly
(2.1 points) • No spelling and/or grammatical errors
• Excellent paraphrasing which correctly portrays ideas in student’s own words
• Quotations used sparingly and presented correctly
(2.4-3.0 points)
Research: Find information appropriate to the task
(max. 3 marks) • No academic articles selected or the information sources selected are of poor quality/relevance
• No non- academic articles selected or the information sources selected are of poor quality/relevance
• No evidence of research
(0 points) • An inadequate range or number of quality/relevant academic sources selected
• An inadequate range or number of quality/relevant non- academic sources selected
• Information sources provide little evidence of research
(0.75 points) • A satisfactory range and number of quality/relevant academic sources selected.
• A satisfactory range and number of quality/relevant non- academic sources selected
• Information sources provide evidence of satisfactory research skills
(1.5 points) • A good range and number of quality/relevant academic sources selected
• A good range and number of quality/relevant non- academic sources selected
• Information sources provide evidence of good research skills
(1.8 points) • A very good range and number of high quality/relevant academic sources selected
• A very good range and number of high quality/relevant non-academic sources selected
• Information sources demonstrate strong research skills
(2.1 points) • An excellent range and number of high quality/relevant academic sources selected
• An excellent range and number of high quality/relevant non- academic sources selected
• Information sources demonstrate outstanding research skills
(2.4-3.0 points)
Cite and reference information sources accurately according to the Harvard author-date style
(max. 3 marks) • Unacceptable over- reliance on lengthy, direct quotations
• In-text citations not utilised or mostly inaccurate
• Little or no attempt made to use the Harvard system correctly
(0 points) • Inadequate use of paraphrases/summarie s and overuse of direct quotations
• The majority of in-text citations are missing or inaccurate
• Some attempt made to reference using the Harvard system, but many entries missing, incomplete or incorrect
(0.75 points) • Satisfactory balance of paraphrases/summaries and direct quotations
• In-text citations are provided and accurate in the majority of cases
• The majority of cited sources referenced, mostly complete and correct
(1.5 points) • Majority of ideas presented as paraphrases or summaries, but several direct quotations
• In-text citations provided and accurate except for a few errors
• Most cited sources referenced, complete and correct
(1.8 points) • Nearly all ideas presented as paraphrases/summa ries, with few direct quotations
• Almost all in-text citations provided and accurate
• Almost all cited sources referenced, complete and correct
(2.1 points) • All ideas presented as paraphrases/summari es, with very few direct quotations
• All in-text citations provided and correct
• All cited sources referenced, complete and correct
(2.4-3.0 points)
